FIN 516 Week 5 IPO Paper - Visa

FIN 516 WEEK 5 IPO PAPER COMPANY: VISA Company/Industry Identification Visa operates the world’s largest retail electronic payments network and manages the world’s most recognized global financial services brand in the global payments/credit services industry. The company, familiarly referred to as a payments technology company, has more branded credit and debit cards in circulation, more transactions and greater total volume than the rest of their competitors – inclusive of Master-card. Visa facilitates global commerce through the transfer of value and information among financial institutions, consumers, merchants, businesses and government entities. The company provides financial institutions, its primary customers, with product platforms encompassing consumer credit, debit, prepaid and commercial payments. The Company offers a suite of digital, e-Commerce and mobile products and services. These services facilitate transactions on network among account holders, merchants, financial institutions and governments. Its debit payment solutions support issuers' payment products that draw on demand deposit accounts, such as checking accounts. The Company’s prepaid payment solutions support issuers' payment products that access a pre-funded amount, allowing account holders to enjoy the convenience and security of a payment card in lieu of cash or checks. Its credit payment solutions support issuers' deferred payment and customized financing products. The Company’s core processing services involve the routing of payment information and related data to facilitate the authorization, clearing and settlement of transactions between issuers and acquirers. Visa Net, the company’s secure, centralized, global processing platform, enables it to provide financial institutions and merchants with a wide range of product platforms, transaction processing